How to achieve more returns on your website investment
Your website is more than just a way for you to add your contact information and list of services to the giant mass of content that is the internet. It is a way to convert visitors to customers. It is a way to show the world your personality, your mission, and your story.
6 steps to creating a successful logo design
A good logo can help customers easily identify a brand and associate a product with a brand's identity. A good logo can be the basis for an entire corporate identity package, helping to unify a company's collateral, packaging, advertising and web presence. A good logo is crucial to the success of a company. The following are important steps to take when developing a new logo for a client.
The creative process of a graphic designer
An itemized list of procedures that accompany each design project is not something every graphic designer always thinks of, but it is helpful to revisit this topic periodically, especially when a designer is struggling to think of an idea. The following are the typical steps that I take throughout each new design project.
How to design a more effective training manual
I often receive inquiries from trainers and educators who have a great deal of content they would like to deliver, but need direction on how to organize and display their content into a more effective training manual to compliment their instruction. The following process can be applied to any sort of classroom or online training that requires a training manual.